Ideas Are Worthless
Chapter 6 of 10 in Procrastination Is the Assassination of All Destination: Stop Feeling Sorry for Yourself and Take Action
An idea has a market value of precisely zero until somebody does something with it.
Chapter 6 of 10, with three questions.
Printed as Chapter 6: Ideas Are Worthless
Why do people protect ideas so fiercely?
People guard ideas because they believe someone might steal them, and that belief is almost always misplaced.
What separates an idea from a business?
A business is an idea that has survived contact with a customer.
Why is untested always worth nothing?
An untested idea is worth nothing because there is no way to tell it apart from a bad one.
Execution is not the boring part after the idea. Execution is the only part that was ever real.